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<div class="cssright_h1"> <a href="/">首頁</a> > 文章詳細 </div> <div class="cssborder"> <h2 class="cssright_h2"> 關於和慕綠的商品開發</h2> <div class="art_add_date"> 發佈日期：<span class="cORed">2020-08-20 14:29:27</span> <strong class="spanB" style="cursor: pointer;" onclick="window.close();">【關閉】 </strong> </div> <div style="display: none;"> 摘要：一直以來和慕綠在商品開發方面所思考的，就是要如何將我們有機栽培的翠葉蘆薈，盡可能的無多餘的加工，原汁原味的送到大家的手中。秉持這樣的理念和慕綠一路走到現在，我們會持續堅持並落實在所有的產品上，讓大家用的放心喝的安心。</div> <div class="art_add_c"> <p><span style="font-size: 16px;">和慕綠的商品開發理念是將美國德州哈靈根有機栽培出來的翠葉蘆薈，「原汁」「原味」的送達顧客手中。</span></p><p><span style="font-size: 16px;"><br/></span></p><p><span style="font-size: 16px;"></span></p><p><img src="/Storage/master/gallery/202008/202008181121297591570.jpg" width="480px" height="270px" border="0px" alt="蘆薈飲品_Glass"/></p><p><br/></p><p><br/></p><p><span style="font-size: 16px;">這篇除了要讓大家了解有機蘆薈飲品進化史，同時也會介紹我們的商品開發理念。</span></p><p><br/></p><p><br/></p><h3><strong><span style="font-size: 20px;">第1代蘆薈飲品</span></strong></h3><p><br/></p><p><span style="font-size: 16px;">在1990年代商品開發時，裝飲料的容器是以寶特瓶為主流。</span></p><p><br/></p><p><strong><span style="font-size: 16px;">使用寶特瓶的理由有3個。</span></strong></p><p><span style="font-size: 16px;"><br/></span></p><p><strong><span style="font-size: 16px;">１、耐用</span></strong></p><p><strong><span style="font-size: 16px;">２、輕便</span></strong></p><p><strong><span style="font-size: 16px;">３、便宜</span></strong></p><p><br/></p><p><span style="font-size: 16px;">考量從美國運送至日本時的安全性、成本等，和其他材質相比，寶特瓶的確非常符合效益。</span></p><p><br/></p><p><span style="font-size: 16px;">不過也有缺點，就是透氣性太高。</span></p><p><br/></p><p><span style="font-size: 16px;">在無可奈何的情況下，不得已只好放防腐劑來開發飲品。</span></p><p><br/></p><p><span style="font-size: 16px;">但這對於以原汁原味送達顧客手中為前提的我們來說，確實是個痛苦的決定。</span></p><p><br/></p><p><img src="/Storage/master/gallery/202008/202008181121326185490.jpg" width="480px" height="270px" border="0px" alt="蘆薈飲品_寶特瓶"/></p><p><br/></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">舉例來</span><span style="font-size: 16px; font-family: "Microsoft JhengHei", sans-serif;">說</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">，想像一下蘋果的切口。</span><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">蘋果剛切開時，果肉的顏色非常漂亮，但經過一段時間後就會變成混濁的</span><span style="font-size: 16px; font-family: "ＭＳ ゴシック";">咖啡</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">色。</span><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"></span></p><p><img src="/Storage/master/gallery/202008/202008181121204153600.jpg" width="480px" height="270px" border="0px" alt="蘋果氧化"/></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"></span><br/></p><p><span style="font-size: 16px;"><br/></span></p><p><br/></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">同樣的蘆薈飲品也會因為</span><span style="font-size: 16px; font-family: "ＭＳ ゴシック";">氧</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">化而顏色變濁、味道變酸。</span></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">所以在使用寶特瓶的情況下只能添加防腐劑。<br/></span></p><p><span style="font-size: 16px;"><strong><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;"><br/></span></strong></span></p><p><span style="font-size: 16px;"><strong><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;"><br/></span></strong></span></p><h3><strong><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 20px;">改為玻璃瓶、不使用防腐劑的蘆薈飲品</span></strong><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;"><br/></span></h3><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">我們一直想去除防腐劑，於是做了一個決定。<br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">就是將容器從寶特瓶改為會縮短保存期限的玻璃瓶。<br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">保存期限縮短則必須得預估幾個月後的情況來進口，而且更換成玻璃瓶容易發生破損等問題，這使得本來就不容易的庫存管理變得難度更高。<br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">但當時除了這個方法之外，沒有其他</span><span style="font-size: 16px; font-family: "ＭＳ ゴシック";">辦</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">法可以將無添加防腐劑的有機蘆薈飲品送達顧客手中。</span></span></p><p><span style="font-family: "ＭＳ ゴシック"; font-size: 16px;"><br/></span></p><p><span style="font-family: "ＭＳ ゴシック"; font-size: 16px;"></span></p><p><img src="/Storage/master/gallery/202008/202008181121355248310.jpg" width="480px" height="270px" border="0px" alt="蘆薈飲品_玻璃瓶"/></p><p><span style="font-family: "ＭＳ ゴシック"; font-size: 16px;"></span><br/></p><p><br/></p><p><span style="font-family: "ＭＳ ゴシック"; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ＭＳ ゴシック";">另</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">外改為玻璃瓶後，運送途中容易發生破損，使得運輸成本增加。</span><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">但即使須承受各種風險，我們還是決定要讓顧客喝到無添加防腐劑真正的有機蘆薈飲品。<br/></span></p><p><br/></p><p><br/></p><h3><strong><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 20px;">原汁原味有機蘆薈飲品的寶特瓶</span></strong></h3><p><br/></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">後來得知有一家日本公司</span><span style="font-size: 15px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif; color: rgb(32, 33, 34); background: white;">KURARAY CO.,LTD，</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">使用一種名為EVOH的樹脂，成功開發透氣性幾乎與玻璃瓶相同的寶特瓶，於是立刻改用此款寶特瓶。</span></span></p><p><br/></p><p><img src="/Storage/master/gallery/202008/202008181121269778950.jpg" width="480px" height="270px" border="0px" alt="蘆薈飲品_EVOH"/></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;"><br/></span></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;">也就是目前所使用的容器。</span></p><p><br/></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;">一直以來和慕綠在商品開發方面所思考的，就是要如何將我們有機栽培的翠葉蘆薈，盡可能的無多餘的加工，原汁原味的送到大家的手中。</span></p><p><br/></p><p><span style="font-family: "ヒラギノ丸ゴ Std W2", sans-serif; font-size: 16px;">多虧了此款寶特瓶的完成，我們才能使用輕便又耐用的瓶子，將無添加有機蘆薈飲品送達到顧客手上。</span></p><p><br/></p><p><span style="font-size: 16px;"><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">秉持這樣的理念和慕綠一路走到現在，我們會持續堅持並落實在所有的</span><span style="font-size: 16px; font-family: "Microsoft JhengHei", sans-serif;">產</span><span style="font-size: 16px; font-family: "ヒラギノ丸ゴ Std W2", sans-serif;">品上，讓大家用的放心喝的安心。</span></span></p><p><span style="font-size: 16px;"><span style="font-size: 16px; 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